Glasgow
Like the framed history inside a family-owned diner, this is the story behind the name on the record.
Prezi
Prezi is a San Bernardino, California artist whose music is rooted in the places and experiences that shaped him.
CA$HCOW pays homage to Glasgow — the street where his apartment complex was located and where much of his story began. It was there that he experienced life, pain and growth, experiences that ultimately helped shape the man and artist he is today.
CA$HCOW is his most personal project to date. Through it, Prezi opens a window into his experiences in San Bernardino — not simply to tell people where he's been, but to make music listeners can see themselves in. At its core, the project is about telling those stories honestly and leaving people with a little more hope and understanding than they came with.